UTILITY ON ETLE AND TRUST ON ETLE AS A BOOSTER OF SOCIAL ORDER AND HABIT THROUGH TRAFFIC COMPLIANCE AND AWARENESS BASED ON INFORMATION TECHNOLOGY

This study aims to determine the effect of Utility on ETLE and Trust on ETLE on Social Order and Habit mediated by compliance and awareness for road users, especially in Jakarta. This study uses a quantitative approach . The research method used is a survey by taking samples from the population. The population in this study were all four-wheeled drivers and the sample in this study were some four-wheeled vehicle drivers who passed the Jalan Merdeka Selatan Intersection, Gambir, Central Jakarta. Data analysis used descriptive analysis and data analysis used SEM method with WarpPLS approach. This study found that utility on ETLE and trust on ETLE had a significant and positive effect on compliance, awareness, social order, and habit. Compliance has a positive and significant effect on social order, and awareness has a significant effect on habit. The novelty of this research is the use of compliance and awareness variables in the traffic sector in making the research model. In addition, this research is also expected to reconstruct and develop a more comprehensive and precise model of social order and habits in traffic.