Abstract
In achieving sustainable growth, achieving originality, differentiation, and competitive advantage for its products is necessary for a company. Therefore, dynamic shifts in product and process architectures within the company are required in response to changes in the external environment. This study attempts a three-step analysis method to quantitatively measure the integrality of product and process architectures and evaluate the source of competitive advantage. Consequently, it was found that the factors of dynamic shifts in product and process architectures were technological changes and organizational capability changes, and the status of architecture changes could be evaluated.
| Original language | English |
|---|---|
| Pages (from-to) | 1140-1148 |
| Number of pages | 9 |
| Journal | TEM Journal |
| Volume | 11 |
| Issue number | 3 |
| DOIs | |
| Publication status | Published - Aug 2022 |
| Externally published | Yes |
UN SDGs
This output contributes to the following UN Sustainable Development Goals (SDGs)
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SDG 8 Decent Work and Economic Growth -
SDG 9 Industry, Innovation, and Infrastructure
Keywords
- Competitive advantage
- Organizational capability
- Process architecture
- Product architecture
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